INSPIRE YOUR AUDIENCE TO INVEST BY SHARING VALUE THOUGH DESIGN.
BENEFITS OF IDENTITY DESIGN
“A brand is a person’s gut feeling about a product, service or organization”
— Marty Neumeier, ‘The Brand Gap’
Seduce your customers using visuals that speak their language. Display your business consistently, and thus remain memorable and trustworthy. Use a brand manual to easily create cohesive assets for your brand. Leave a legacy known for its quality and design.
BRAND BOOK: WHAT’S INCLUDED
LOGO - Icon, lettering or combination of both that function as a brand’s signature.
FONTS - Type that visually reiterates the core values of a brand and ensures the legibility.
COLOR PALETTE - Three to six colors that vibe with the brand’s vision.
PHOTO STYLING - Parameters and presets used to curate all brand imagery.
TEXTURES & ELEMENTS - Materials that support and enhance the assembly of deliverables.
APPLICATION GUIDE - Detailed instructions on how to apply all of the above assets.
DELIVERABLES - Depending on your needs, deliverables can include (but are not limited to): stationary, merchandise, advertisements, social media staples, signage and uniforms.
EXTENDED ASSET - Detailed documentation of the entire process for future reference or publication.